ICED Media x Paris Hilton Fragrances

Trendcasting for TikTok Shop

playing off what was currently trending on TikTok at the time, I impressed both ICED Media and the client.

Achievements include a significant increase in engagement, particularly with innovative campaigns like "Girl Math," which tapped into current organic social media trends with remarkable success. A challenge I was able to overcome with limited content by leveraging creative vision to develop fresh, engaging content, such as the BTS ad featuring incoming text messages from a celebrity friend of the client.

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Crafting Compelling Social Media Ads

Conceptualization and production of paid social media advertising concepts at Trend Casting, pushing creative boundaries to develop ads that resonated deeply with audiences.

Stills Work Gallery

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Other Projects

Tinuiti x Juice Beauty

Creating beautiful graphics for all their goals

ICED Media x Conair

Revamping traditional footage for social media

View all projects

My Clients are Obsessed

Don't just take my word for it.

"A special thank you to [Rebecca] She is top notch if you anyone is looking for a freelance creative director!!

Amber | Eylon Digital Marketing, The Process

"Becca - Mischievous Design is my creative soulmate. She is truly one of the most genius, creative, and innovative partners who I have enjoyed working with for over a decade. Her work is top notch, professional, and exemplary. She brings the enchantment that I've been searching for in my work."

Danielle | Special Gathering

“...I am blown away! This is fantastic and you did a superb job to really comprehend the edits...”

Leslie | ICED MEDIA

“The ideas are so unique and the production came together so well. I am seriously impressed!

Kelly | ICED MEDIA

"Slay."

Erin A.| Senior Creative Specialist

Want to quickly celebrate a win on the paid social side thanks to [Tim] and Rebecca We launched new video creative that Rebecca Built on 4/21. Since launch, compared to the prior period, we have been able to increase platform ROAS nearly 200%, from .6 to 1.72. The videos unlocked prospecting performance for us and re-targeting is also performing better as we are able to scale the TOF. With some ups and downs, in that time frame the business contribution dollars has scaled from ~$1.5k per week, to >$3k! Lets keep up the momentum. Thank you [Tim] and Rebecca

Sian R. | OpenStore

“... Thank you Rebecca for the amazing creatives!”

Daniel | OpenStore

“You did an impressive job with the layouts, capturing the brands, selecting representative products, and capturing the USPs. Thank you sooo much!

Tati | OpenStore

“We’re all in AWE of your ads.”

“...everyone is so impressed with your work!.”

Brooke B. | DIVI

“Loving the work though you’re INCREDIBLE”

“THEY[the ads] LOOK GREAT”

Jill C. | DIVI

“We are loving your ads and they’re seriously performing better and better every week; so we are so thankful we found you!”

Lauren S. | DIVI